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Attracting and Retaining Gen Z and Millennial Talent in Construction

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August 19, 2024

The Impact of Generational Differences on Construction Work Culture

Join Mike Merril as he chats with Bruce Walt, Partner at HORNE, about the significance of understanding generational differences in the workplace, particularly in the construction industry.

He breaks down the characteristics of six generations, emphasizing how technology and major events shape their behaviors and expectations.

The conversation highlights the importance of integrating technology in work processes, offering flexible work schedules and fostering inclusion to attract Millennials and Gen Z.

Walt also underscores the need for health and well-being programs to support workers, noting that addressing these areas can lead to greater employee satisfaction and retention.

Key Takeaways

  • Understand the unique characteristics and formative experiences of different generations (Silent Generation to Polars).
  • Technology drives individualism and alters workplace dynamics, necessitating its integration in modern work environments.
  • Flexibility in work schedules and environments is vital for younger generations.
  • Emphasizing inclusion and diversity is essential for future workforce success.
  • The importance of physical and mental health initiatives in improving workforce satisfaction and productivity.

Are you struggling to handle your multigenerational workforce? We’re here to help. Join us as HORNE Partner Bruce Walt delves into the unique traits of six generations and how technology shapes workplace dynamics. Learn why flexibility, inclusion, and health initiatives are key to connecting different generations and retaining younger workers.

“You gotta showcase your purpose,” said Bruce Walt. “How are we contributing to a greater good? That is particularly impactful to Gen Z. Millennials tend to be more about the individual, but Gen Z wants to be part of something bigger.”