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Innovation in Construction: Using Tech to Tackle Its Bad Rep

There are a lot of stereotypes about the construction business, such as all projects go over budget and delays are inevitable. Most of them are dated and untrue, but these misconceptions still weigh the industry down. How? For starters, by making it harder to attract good workers and increasing skepticism by prospective customers. The good news is there’s never been a better time to work in construction, with technology at the helm of significant changes that improve how companies budget, report progress, and track issues. Fortunately, technology and marketing are the answer to freeing the industry from outdated stereotypes once and for all.
In this special crossover episode with the Bridging the Gap Podcast, host Todd Weyandt breaks down common stereotypes about the construction industry and shares ways to reshape construction’s image in 2021 and beyond.
Key Takeaways:
Make sure to check out the second half of our conversation on the Bridging the Gap Podcast! We discuss actionable steps to build a new reputation for your business by promoting the processes and technology you use on the job site and online.